PAUL GONZÁLEZ / CREATIVE DIRECTOR WORK BLOG
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FOOTBALL CREATIVE DIRECTION / DIGITAL CAMPAIGN / OOH CAMPAIGN/ WECHAT APP
First digital Football community platform in China. We created the visual identity, interface design, strategy campaign and OOH activations to launch the platform. The tool is built on Wechat and offers users the possibility to create their own identity, set up football leagues, single matches, training programs, leaderboards and maps with football pitch finders, among other functions and many shareable contents.
CREATIVE MATTERS PAUL GONZÁLEZ / CREATIVE DIRECTOR
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